Pop-up stores offer a great way for young companies to grow their brand without committing to a long lease.
The shopper benefits because these shops often sell interesting items in interesting settings.
Here are the stores that we featured today:
Ernest Alexander
9 Clinton St., nr. E. Houston St.
Phone: 800-770-6658
Online: ernestalexander.com
Aether Airstream
Corner of Prince and Mulberry.
Online: www.aetherapparel.com/blog/tag/airstream/
WarbyParker.com
45 Grand Street, between West Broadway and Thompson
Online: warbyparker.com
