A new way to fundraise for schools

February 19, 2013 2:45:52 PM PST
Simone Levin is a PTA board member constantly working to raise money for P.S. 116.

"We have our spring benefit, which is on March 11th this year, and that's our biggest fundraiser of the year, but that's not something that everyone in the school attends or gets involved with" Simone Levin said.

Part of the reason is tickets can be pricey.

Simone is also tapping into a new fundraising tool - a website called Schoola. The site was created by a former school principal and parent of two who was all too aware of cuts in school funding.

"The idea behind Schoola was really to take local businesses combined with local schools and give them an opportunity to work together," Stacey Boyd of Schoola said.

For example, Magnolia Bakery sells its cupcakes on the Schoola site at a discount and donates 35 percent of those sales to P.S. 116. It's a win for the parents and the school.

"I think the hard things about fundraisers about parents are asked to purchase things they don't necessarily want," Boyd said.

But with Schoola, it's different.

"These are institutions that parents already shop at and already love," she added.

It's a great philanthropic opportunity for the businesses.

The promotions are for a limited time. The buyer receives a coupon to redeem the purchased items. Other businesses like spas, restaurants and the Berenstain Bears Live have participated. So people have lots to choose from at varying price points, making PTA fundraising that much easier.

For more online, please visit http://www.schoola.com

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