Neck muscles can be stressed from too much tech use

NEW YORK, NY (WABC) -- There is a new wrinkle in digital technology.

Sun damage, diet and stress call all wreak havoc on your skin but so can looking down at your smart phone or tablet.

Dr. Harold Lancer says that anything electronic that captures your attention and causes you to bend your neck can be ruining the neck muscles.

It's being called tech neck and dermatologist to the stars Dr. Lancer says he sees it all the time.

The doctor says that looking down for hours at a time can weaken your neck muscles and lead to saggy skin. The sags look like tree trunk rings and can develop in his patients who are as young as in their 20s.

The doctor says prevention is key. He recommends keeping the skin well moisturized and to sleep on your back with a round pillow behind your neck.

But if your neck is already a bit floppy Dr. Lancer can use a deep heating treatment on the neck to firm up the skin and tighten neck muscles.

The treatment is expensive, costing upwards of 700 to 1000 dollars.

A much cheaper remedy is to hold your device up at eye level to reduce the amount of time that you're bending forward.

So keep your chin up. Doctor's orders!