Study finds women pay 7 percent more than men for similar products

NEW YORK (WABC) -- A new study finds women are charged more than men for similar products, and New York City officials are calling it a form of gender discrimination.

The city's Department of Consumer Affairs compared prices on nearly 800 items with male and female versions, including everything from personal care products to bicycles, jeans and canes.

On average, women pay 7 percent more than men.

Mayor Bill de Blasio pointed out that since women continue to make less money than men, the findings of the study add insult to injury.

"We must advocate for equality at every turn," he said. "Gender equity is a priority of this administration and across city agencies, which is why we're placing pressure on retailers to correct their gendered pricing practices."

For more on the study, read "From Cradle to Cane: The Cost of Being a Female Consumer."
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