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At Soft Swerve, you can order vanilla. But you can also find matcha, black sesame and ube.
**Click on video to see the unusual flavors Soft Swerve is served up**
Ube has become quite the sensation. Ube is a purple yam, made popular by a Filipino dessert called halo halo. The vibrancy of the purple has made it an instant hit on Instagram.
The ice cream can be eaten in a cup or cone with toppings. Cone options include black chocolate and red cinnamon.
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The treats are made to order, but they also have special combinations.
Partners Michael Tsang and Jason Liu were inspired by their up bringing in Chinatown.
Prices start at $3.95.
Related content: Another Sweet Treat: NYC Taiyaki.
New way to serve up ice cream