Dozens of Michael Gelfand's friends have traveled to Louisiana to search for the missing 33-year-old.
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He texted his wife on Jan. 6 that he would fly home that evening, but he never arrived.
His credit card has since been used at drugstores, grocery stores and bars -- leading to the question of whether he is truly missing.
But the searchers insist he'd want to be home with his family and other members of the Orthodox Jewish community.
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"Michael wants to be found, Michael needs to be found and Michael wants to be part of that community," Nathan Ginsbury said. "He may right now have a struggle that we don't understand -- that he may not understand -- but he wants to be a part of that community still."
The search team is offering a $10,000 reward for information that leads them to Gelfand's location.
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