New sandwich features iconic Katz's Deli pastrami, celebrates 1st subway trip from city hall

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Thursday, September 29, 2022
Katz's Deli teams up with Alidoro, MTA to create NYC-inspired sandwich
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The MTA is teaming up with sandwich shop Alidoro and the iconic Katz's Deli to create a special sandwich.

NEW YORK CITY (WABC) -- The MTA is teaming up with sandwich shop Alidoro and the iconic Katz's Delicatessen to create a special sandwich.

It's called the 1904, which celebrates the year the first subway train departed City Hall station.

The sandwich will feature Katz's famous pastrami with garlic confit cream, Calabrian chili pepper Dijon slaw and aged provolone on a rye sourdough roll.

It's served in a wrapper of a New York City subway map.

Customers will also have a chance to win a $50 subway fare prize.

"This is a dream collaboration for us," said Alidoro CEO and Owner Jon Streep. "The NYC subway is both the figurative and literal lifeblood of the city; the arteries that in many ways connect us all while we're here. We wanted something that perfectly represented the city's culinary beginnings, and what is more perfectly NYC than Katz's Deli pastrami on rye? Then combined with our Italian heritage, food, and creative approach, you've got a pretty cool marriage. Our mission was to bring the Alidoro experience to as many people as we could; and it is our hope that in this time of recovery and return to normalcy, we can spread love through food to those coming back to this great city."

"What would New York City be without our iconic food institutions?" said Katz's Delicatessen Owner Jake Dell. "And without the MTA, how would people get to us? Katz's Deli and Alidoro welcome thousands of New Yorkers and tourists to our establishments weekly, and the MTA plays a large role in how customers can visit us. We are proud to partner with Alidoro and the MTA on the 1904 Sandwich, and encourage New Yorkers to hop on a bus, subway, or commuter line and explore everything NYC has to offer. Throughout your travels, stop in to Alidoro and get a taste of Katz's Deli Pastrami on a Fresh Rye Sourdough Baguette. It's a wonderful reminder of all of the delicious adventures that can be had in NYC."

You can purchase the tasty treat at the following four Alidoro locations from Sept. 29 through Oct. 31:

-Bryant Park at 18 East 39th St from 9 a.m. - 3 p.m. every day

-Rockefeller Plaza at 1 Rockefeller Plaza, Concourse Level from 8 a.m. - 3 p.m. Monday through Friday and from 12 p.m. - 5 p.m. on Saturday and Sunday

-Moynihan Train Hall at 383 West 31st St, from 7 a.m. - 7 p.m. Monday through Friday, and from 10 a.m. - 4 p.m. on Saturday and Sunday

-The Hugh at 601 Lexington Av from 7 a.m. - 6 p.m. every day

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