24/7 LiveNew York CityNew JerseyLong IslandNorthern SuburbsConnecticut

100 years of Filipina beauty through the decades

Wednesday, May 20, 2015
1910s: This look represents an indigenious woman. She is not wearing makeup and her hairstyle is natural.
1920s: Some women sported Jazz Age-style hair, but they kept their makeup light, a mix between indigenous and American styles.
1930s: Hollywood-insipired makeup permated through large cities in the Philippines. An early version of beauty pageants became popular.
1940s: This look is modeled after a nationalist handout during the Japanese occupation. The makeup has a natural look because of rationed cosmestics.
1950s: The ''blushing girl'' look seen on actresses in movies was popularized. It featured heavy makeup to cover ''imperfections.''
1960s: American influence led to women lightening their skin. Hair was well-sculpted with lots of shine.
1970s: Thick eyebrows and strong cheekbones were popular, along with a varitey of updos. This reflected both Western influence and native pride.
1980s: It was all about the bangs and the colorful makeup.
1990s: Makeup becomes more subtle in favor of a natural look, and the zig-zag part is popularized. Skin-whitening is still prevelant.
2000s: K-Pop brings about pouty lips and makeup that makes the eyes pop. Side-parts are also big.
2010s: Hair is all about volume and sheen. Skin whitening becomes less popular as the natural look begins to be celebrated again.
Cut Video shared a fun behind-the-scenes fact. The model in this video was five months pregant!
1 of 12
1910s: This look represents an indigenious woman. She is not wearing makeup and her hairstyle is natural.
Cut Video/YouTube
Report a correction or typo
Watch Live
ON NOW

Top Stories

AccuWeather: Showery by midday

  • 2 hours ago

Former NYC Mayor Rudy Giuliani hospitalized in critical condition, spokesman says

United flight strikes light pole, damages truck while landing in Newark

NYPD searching for suspects after man fatally stabbed in Manhattan's Theater District

Fire damages Broadway's Eugene O'Neill Theatre, home to 'The Book of Mormon,' in Manhattan

ABC7 New York
Topics
HomeWeatherTraffic7 On Your Side7 on Your Side InvestigatesLocalishShopWatch ABC 7 New YorkApps
Regions
New York CityNew JerseyLong IslandNorthern SuburbsConnecticut
More Content
New York LotteryNeighborhood Safety TrackerUS & World NewsPoliticsHealthSportsOur AmericaOn The Red CarpetPodcastsabc7NY En Español
Station Info
Submit a News TipEmploymentMeet the Eyewitness News TeamABC 7 In Your CommunityAbout ABC 7AccessibilityContests and Rules
Privacy Policy
Do Not Sell or Share My Personal Information
Children's Privacy Policy
Your US State Privacy Rights
Terms of Use
Interest-Based Ads
Public Inspection File
FCC Applications
Copyright © 2026 ABC, Inc., WABC-TV New York. All Rights Reserved.