
NEW YORK (WABC) -- Thinking of surprising your family with a furry friend this holiday season?
Those heartwarming videos of puppies popping out of gift boxes are everywhere, but before you click "buy," beware. Scammers are targeting pet lovers with fake listings, stolen photos, and promises of adorable pets that never arrive.
The Better Business Bureau warns that a whopping 80% of pet listings online may be fake.
Consumer advocates warn that these scams spike during the holidays, when emotions run high and people are eager to make dreams come true. Victims often pay hundreds, or even thousands, upfront for animals that don't exist, plus bogus shipping fees and insurance costs.
Experts say the best way to avoid heartbreak is to adopt from a reputable local shelter or breeder you can meet in person. If looking online, do a reverse image search to make sure the picture is original and hasn't been sold on other sites a dozen times over. Never wire money, use gift cards, or pay through untraceable apps. If they ask for additional transport or cargo fees claiming the dog is stuck at the airport, it's a scam.
"Make sure it's a reliable breeder. Make sure you can see it. And if you do make a transaction, do it with credit cards, because at least there you have some recourse," said Claire Rosenzweig, President and CEO of the Better Business Bureau New York.
If the price seems too good to be true, it probably is.
Protect your wallet, and your holiday spirit, by doing your homework before bringing home that new best friend. And consider adopting. There are many furry friends waiting for their forever homes.
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