king james
![](https://a.espncdn.com/media/motion/2018/0406/dm_180406_NEW_YORK_BILLBOARD_LEBRON/dm_180406_NEW_YORK_BILLBOARD_LEBRON.jpg?w=660&r=16%3A9)
Knicks backers challenge LeBron James to become true 'King of New York'
A billboard near Madison Square Garden is challenging LeBron James to sign with the Knicks as a free agent with the phrase "King of New York? Prove it" and a hashtag #KingJamesNYC18.
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