The agency's new public-awareness campaign, which includes posters in the subway system and a multilingual health bulletin, began Monday and will run for three months.
The campaign's signature image, in which a bottle of soda, sports drink or sweetened iced tea turns to a blob of fat as it reaches the glass, is s a stark reminder of how these products can lead to obesity and related health problems. The ads urge New Yorkers to cut back on sugary beverages and quench their thirst with water, seltzer or low-fat milk instead. Many people may stir a teaspoon or two of sugar into their coffee, but few realize that a 20-ounce bottle of soda can contain 16 1/2 teaspoons of sugar.
"Sugary drinks shouldn't be a part of our everyday diet," New York City Health Commissioner Thomas Farley said. "Drinking beverages loaded with sugars increases the risk of obesity and associated problems, particularly diabetes but also heart disease, stroke, arthritis and cancer."
To read the full release, visit NYC.gov. CLICK HERE to read the full health bulletin.
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