'Star Wars' pop-up store opens in Bloomingdale's, fashionable movie memorabilia

Lauren Glassberg Image
Tuesday, December 8, 2015
Star Wars pop-up store opens in Bloomingdale's
Lauren Glassberg takes a look at the Star Wars pop-up shop stocked with movie-related merchandise.

NEW YORK (WABC) -- The movie "Frozen" generated a lot of product sales and now another blockbuster is about to hit the big screen and the marketing blitz is underway.



There are "Star Wars" cups, tee shirts, and more.



"This is our 'Star Wars' pop-up shop which we love," said Erica Russo, the Fashion Accessories Director for Bloomingdale's.



Bloomindale's is feeling the force of "Star Wars", a pop-up shop stocked with movie related merchandise.



"He's the new BB8 droid and how fun is this, you can have a little morning coffee her and recreate with some movie memorabilia," Russo said.



There are suitcases, a kitschy sweatshirt, and plenty of t-shirts, and even ones that can become part of a fashionable look according to Russo.



"Darth Vader underneath, we love this, we love Darth Vader very iconic black and white here, we have this paired back to this quilted vest and underneath a chic leather jacket," Russo said.



For "Star Wars" bling, Kay Jewelers has a variety of options from a Darth Vader ring, to an R2D2 necklace, plus there's a whole line of charms to create your own bracelets.



Ugg is also flashing a little "Star Wars" bling, at least when it comes to a special boot, but the company has a whole line of "Star Wars" shoes, including ones that will help you channel your inner Chewbacca.



You can wear a pair of Asos socks underneath for full effect.



Covergirl has a "Star Wars" collection that includes six lipsticks and three nail polishes.



There are 10 different mascaras; five from the "light side", and five from the "dark side" with a movie quote on each.



Back at Bloomingdale's, if you are in the market for high-end "Star Wars" fashions, check out the windows on 3rd Avenue. Top designers created looks that will be auctioned off for charity.



Another charitable purchase is a Bloomingdale's tote bag.



"We have Michael Kaplam who is a costume designer for 'Star Wars' who wanted to have an opportunity to take his inspiration of all of these costume designs and add them to the bags. So you have the three major characters now and these three tote bags," Russo said.



The totes are selling for $28 and $2 of each sale goes to "The Child Mind Institute".



For more information please visit: http://www.starwars.com/news/force-4-fashion-brings-designers-and-star-wars-together-for-charity

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