Broadway, MTA remake iconic 1977 subway advertisement

ByEyewitness News WABC logo

Wednesday, November 10, 2021

The Broadway League and the MTA recreated a classic ad from 1977 to encourage people back to the theater.

TIMES SQUARE, Manhattan (WABC) -- The MTA and Broadway League are taking a page from the past to encourage people back to the theater.

They are remaking an advertisement from 1977.

The original featured Broadway stars on a subway train promoting it as "The Only Sure Way to Make it to Broadway."

Disney's "Aladdin" returned to the Broadway stage Tuesday night after the show was forced to close due to breakthrough COVID cases.

The Broadway League and the MTA recreated that ad on a modern train with current Broadway actors, along with two of the ad's original stars.

The ad was unveiled on Broadway Tuesday afternoon.

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